Portfolio
:format(webp)/http://s3.amazonaws.com/projects-files/141/14105/1410514/85e177fa-1f1d-4541-9006-00aad3a17d29.png "Brief was for a fun beach inspired design aesthetic which would make customers happy.")
:format(webp)/http://s3.amazonaws.com/projects-files/139/13905/1390500/c5726293-3468-4f8a-b69f-0272a7d1e788.png "The brief was to create a super colorful shipper box for cupcakes.")
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:format(webp)/http://s3.amazonaws.com/projects-files/144/14403/1440344/269d9ccc-46d0-4dbf-89ae-80336e533f25.png "Brief was for a custom design for a white and red private wine which would suit the current branding and aesthetics of client's restaurants.")
:format(webp)/99designs-contests-attachments/136/136723/attachment_136723363 "The brief was for a re-design of the brand aesthetic in order to allow for a more consistent and recognisable wine offering, whilst still ensuring that each varietal and vintage had a unique identifier.
The brand is a unique Australian wine brand built on the belief that “Wine ain’t that serious” and with a goal of making the wine experience approachable.
This concept uses geometric shapes in a nested composition, and by changing the placement of the nested shapes and patterns, along with colours for each varietal, this would ensure that each varietal would have a unique identifier, yet still fit in with the brand aesthetic.")
:format(webp)/http://s3.amazonaws.com/projects-files/134/13402/1340276/9c4e8b6d-3b8b-4c87-a4f8-06ee7424cac5.png "A range of tasty vodka waters in eclectic flavor combinations with no bubbles. The style is fresh, retro but modern in soft colors to contrast starkly with the black graphics and copy.")
:format(webp)/99designs-work-samples/work-sample-designs/2600170/71cea1f9-6bfd-4ab4-bf7d-fe51ec2e5155 "The client had a unique idea of developing a wine product that could fit through a standard UK post box.
The deliverables included the logo and branding, a pattern for the internal pouch, development of the physical wine boxes along with concept artwork, and artwork for the outer shipping box.
The client has since won a number of awards for this innovative product and I am proud to have played a role in its development.")
:format(webp)/99designs-work-samples/work-sample-designs/2600170/d7e8e72c-2457-4209-a688-05af8f8cc56c "I derived inspiration from the logo, which was supplied by the client, and since the logo was so masterfully designed and illustrative, I utilized it as the main graphic element and designed complementing patterns and graphics to surround it.")
:format(webp)/http://s3.amazonaws.com/projects-files/102/10222/1022212/6e880689-b382-414d-b5d5-c135adbfec23.png "The client wanted a clean and minimal, quiet design. I incorporated the logo element into a stylized simple illustration of the area of origin as the main graphic element.")
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About
I am a corporate photographer who discovered her love for all things design. Coming from a marketing and advertising environment I am naturally drawn to branding design. Drawing is fun, creating is priceless!
I see myself as a Crime Scene Investigator for design - establishing a client's profile from the specifics of the brief is part of the challenge and investigating the 'clues' and compiling all the facts into a design in order to 'crack the case' is what I enjoy most.
Country:
Portugal.
Member since:
July 26, 2016
Reviews
"Working with Helena has been an incredible experience. She is very talented, patient, and easy to work with. She has worked on multiple projects for my businesses and I look forward to continuing to work with her on future projects. I highly recommend her!"
marcusmorris89
reviewed 24 days ago
"easty to work with, follow direction excellent with added creativity !"
dylanfusco
reviewed 9 months ago