Portfolio
:format(webp)/99designs-contests-attachments/165/165340/attachment_165340106 "The Graceful Way Travel logo embraces warm minimalism through a flowing, globe-inspired symbol and clean, rounded typography. Turquoise and green create a fresh, welcoming feel, while the curved forms suggest movement, connection and effortless journeys without relying on planes or palm trees. Its compact circular mark offers flexibility for square layouts, horizontal headers and standalone submarks, creating a modern, playful identity that welcomes every generation.")
:format(webp)/99designs-contests-attachments/165/165326/attachment_165326015 "The logo for Northwest Wild & Wide Co. is designed to capture a bold, rugged Western lifestyle that feels right at home within pickup truck culture and outdoor apparel. The cowboy profile creates a strong, recognizable centerpiece, while the layered sunset backdrop reinforces the brand’s connection to open roads, wide landscapes, and country living. A combination of condensed Western-inspired typography and a confident navy-and-blue color palette gives the identity a modern retail feel while maintaining its traditional Americana character.
Overall, the logo is built to feel masculine, adventurous, and highly recognizable across sweatshirts, merchandise, event displays, social media, and other branded applications.")
:format(webp)/99designs-contests-attachments/163/163933/attachment_163933049 "For Noble Fireside Society, the goal was to create a mark that felt less like a typical BBQ logo and more like a timeless emblem of tradition, brotherhood, and shared experiences. Inspired by the spirit of an upscale hunting lodge and modern heritage brands, I combined a commanding stag, rugged mountain peaks, and evergreen silhouettes to symbolise strength, loyalty, and the outdoor gathering that brings the group together each year.
The badge-style structure reinforces the feeling of a private society or established club, while the vintage typography and restrained colour palette add a premium, handcrafted character suitable for engraving, embroidery, leather stamping, and apparel.
The result is a versatile identity that captures the legacy of the annual gathering and ages gracefully alongside the tradition for years to come.")
:format(webp)/99designs-contests-attachments/115/115149/attachment_115149187 "The client's business was related to oil and gas. I took the inspiration from the oil drilling and tried to manage that symbolic representation into N symbol.")
:format(webp)/99designs-contests-attachments/164/164694/attachment_164694747 "I developed the Infradossier identity to visually translate the complex world of underground infrastructure into a clear, unified and approachable system. The layered, colour-coded lines reference the Dutch KLIC utility network standards while forming a subtle “D” that represents the platform’s living digital dossier. The open, connected structure reflects the continuous exchange of information between municipalities, network operators, engineers and contractors, while the orange outer form communicates protection, oversight and a project’s complete journey from planning to safe execution.")
:format(webp)/99designs-work-samples/work-sample-designs/274628/e1b58a58-6036-4618-bb5a-9ebc6661f4ac "Logo design for a brand in the wellness and spirituality space. The client provided a reference image of a Hamsa-inspired hand with organic, flowing lines and asked for a custom interpretation that combined the protective symbolism of the Hamsa with the energy of a flame.
I explored eight concept directions ranging from monochrome negative-space treatments to two-tone color approaches. The final approved design features a taupe hand cradling a vivid orange flame, where the hand's shape naturally forms and contains the fire element. The mark reads clearly at all sizes and works in full color, single color, and reversed applications.")
:format(webp)/99designs-contests-attachments/164/164250/attachment_164250610 "A sophisticated monogram logo designed for Abbey Partners, a legal recruiting and consulting firm. The custom mark combines the letters A and P within a shield-inspired emblem, symbolizing trust, partnership, protection, and professional excellence. Classical architectural elements and refined typography reinforce the firm's reputation for connecting top legal talent with leading law firms.")
:format(webp)/99designs-contests-attachments/163/163118/attachment_163118179)
:format(webp)/99designs-contests-attachments/163/163114/attachment_163114375)
:format(webp)/99designs-contests-attachments/164/164298/attachment_164298819 "Woodworth Custom Homes is a family-owned custom home builder focused on quality craftsmanship, thoughtful design, and personalized service. The logo combines a custom W monogram with a subtle home/roof symbol, seamlessly integrated into a single geometric mark.")
:format(webp)/99designs-contests-attachments/164/164496/attachment_164496933 "Wildborne is a premium outdoor lifestyle brand created for modern adventurers who appreciate exceptional craftsmanship, timeless design, and functional everyday gear. The identity combines bold typography with a minimalist pine tree icon integrated into the letterform, symbolizing exploration, nature, and the spirit of the outdoors.
Designed with versatility in mind, the logo works seamlessly across product packaging, camping gear, apparel, outdoor accessories, digital platforms, and brand applications. The clean geometric construction and confident visual language create a memorable identity that reflects quality, durability, and adventure.")
:format(webp)/99designs-contests-attachments/164/164705/attachment_164705829 "The layered waves represent ideas, content, and influence moving outward to create lasting impact. Their balanced rhythm reflects consistency and connection, while the purple and aqua palette gives the brand a modern, energetic media identity.")
About
With over 20 years of experience as a Creative Director, I specialize in leading teams to craft exceptional designs across Web Development, Product Design, UX/UI, Front-End Development, Video Production, Graphics, Illustrations, and Motion Design. My passion lies in creating impactful and innovative logo designs that elevate brands and deliver meaningful results.
Country:
Pakistan.
Member since:
November 02, 2008
Reviews
"Asif Aleem showed real creativity and skill in the logo design that he provided. Also in getting to the final version he was very helpful and professional to put the 'dots on the i'. We're glad he joined the contest and proud to use his logo design as c..."
"Asif Aleem showed real creativity and skill in the logo design that he provided. Also in getting to the final version he was very helpful and professional to put the 'dots on the i'. We're glad he joined the contest and proud to use his logo design as carrier for our brand."
Anonymous client
reviewed 12 days ago
"I am thrilled with the final design! The designer took a broad concept and elevated it into a sharp, premium, and cohesive brand crest that perfectly balances a rugged outdoor vibe with clean typography. They were incredibly attentive to feedback, adjus..."
"I am thrilled with the final design! The designer took a broad concept and elevated it into a sharp, premium, and cohesive brand crest that perfectly balances a rugged outdoor vibe with clean typography. They were incredibly attentive to feedback, adjusted details effortlessly, and delivered flawless, production-ready files. The entire process was smooth, professional, and fast. I highly recommend their work and would absolutely collaborate with them again in the future!"
Anonymous client
reviewed 4 months ago