Portfolio
:format(webp)/99designs-contests-attachments/165/165310/attachment_165310286 "**Core Concept**
The logo visualizes the name **Leap** and the company’s core technology: rocket-powered \"lunar hoppers.\" The leaping frog serves as a metaphor for agile, long-range mobility across steep lunar craters and rough terrain off-limits to traditional rovers.
**Key Design Elements**
* **The Leap (Trajectory):** The frog launches directly from the letter \"A,\" with a dynamic diagonal beam representing takeoff trajectory, speed, and rapid coverage of extreme landscapes.
* **Low-Poly Art:** The geometric, polygonal aesthetic directly references **3D surface mapping** (Digital Elevation Models), the primary product Leap Works provides to space agencies.
* **Aerospace Typography:** Custom, rounded-sans typography delivers a futuristic, high-tech, and credible feel suitable for B2B space exploration.
* **Color Palette:** Graphite black grounds the brand in space-grade reliability, while bright orange signals energy, innovation, and high visibility.")
:format(webp)/99designs-contests-attachments/165/165129/attachment_165129617)
:format(webp)/99designs-contests-attachments/165/165079/attachment_165079563)
:format(webp)/99designs-contests-attachments/165/165101/attachment_165101077 "PATTERN CONCEPT
The pattern is based on the brand's key symbol — the open doors inside the letter H.
It reflects the idea of new opportunities, transitioning into a new stage, and trust.
Suitable for use in print, packaging, digital materials, and interior design.")
:format(webp)/99designs-contests-attachments/163/163545/attachment_163545537 "The “O” in the logo is stretched a bit to make it more distinctive, and it works as a human eye.
Inside, there’s a round pupil, and within it you can see a dog’s nose shaped like a heart — that’s the signal the dog is giving.
The idea is that the person sees this signal and understands it.
The pupil itself is also designed to match the logo symbol and the patch, so everything stays consistent.")
:format(webp)/99designs-contests-attachments/152/152542/attachment_152542969)
:format(webp)/99designs-contests-attachments/152/152302/attachment_152302231 "It was necessary to create a wonderful design for a cosmetics supplier store.")
:format(webp)/99designs-contests-attachments/151/151532/attachment_151532912 "elegant Friesian horse logo to appeal to culture and adventure travelers.")
:format(webp)/99designs-contests-attachments/151/151529/attachment_151529185 "The 'Singularity' in the name refers to a point in time when so much change is happening it is difficult to predict what will come after. I like the attached idea of representing this as kind of a single line starting off, then branching into many possible outcomes, similar to how subatomic particle collisions look. I'm open to other original representations as well. A simpler concept to represent that also works is 'branching possibilities'.")
:format(webp)/99designs-contests-attachments/151/151480/attachment_151480290 "Cute and Quirky Merch Designs for Gen Z")
:format(webp)/99designs-contests-attachments/151/151480/attachment_151480263 "Cute and Quirky Merch Designs for Gen Z")
About
Elena, Web designer and logo architect, 10 years of experience in logo architecture and competent, modern UI/UX design, also in product and graphic design.
Country:
Malta.
Member since:
December 02, 2019
Reviews
"Design Lena worked well with my concept!"
rpreschat
reviewed 16 days ago
"She did an incredible job! Very easy to work with."
homehandsofrochester
reviewed about 1 month ago