Rugged logos

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Show off your brand’s personality with a custom rugged logo designed just for you by a professional designer. Need ideas? We’ve collected some amazing examples of rugged logos from our global community of designers. Get inspired and start planning the perfect rugged logo design today.

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BigZone

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Bridger

Tactical buffalo skull encased by a compass.

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RAW

brandmark created from "raw" graphical elements / unique typeface created for this brand : personal, rugged, iconic this brand will market a range of products which speak to the attributes of Tasmania

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Truly Rugged - The Manliest Beard Oil On Earth

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Pika Outdoor

This design uses an organic and slightly rugged style, without compromising the whimsy of the character depicted. Negative space is used in a limited but creative manner to bring an extra layer of uniqueness to the overall design.

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Surf logo design

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Sharp Design with Vintage Spin for Coffee Co

Incorporating a hand drawn of a buffalo in a mountain as symbol of endurance, using a classic rugged style design.

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Rugged Logo for the Next Big Thing in Entertainment

DJ's Without Borders will holoport the world top dj's and their music to clubs throughout North America enabling Fans of EDM to see, hear and feel their favorite artist in a venue local to where they reside. Having this description in mind I tried to combine multiple elements to represent everything the company offers in a single symbol: Dj headphones, pinpoint/location symbol and lines that represent a hologram resulting a winning design.

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Homemade Sausage

The client want they grandfather is more shown as an important element for the logo. At the same time they want a bit more country and rugged feels.

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Men's Beard Balm Logo

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Octopus - Sven Bender

Sven Bender, a freelance cameraman / underwater-cameraman from Germany bought this logo from my portfolio (called Pulpo in the past)

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RIDE TIL I DIE

We sell to snowmobile and SnoBike riders all over the world. Our main focus is the Snowmobile industry/ Snowbike industry. Trending machines are the - 2017 Polaris AXYS 800 163", 2017 Skidoo 850 Summit X RevG4 165", 2017 -Timbersled kits. The main look is a Pirates of the caribean curse of the black pearl look. I want a dressed but weathered look.

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MTN STIX

Concept design for company which specialize in rugged hiking trekking poles for backpacking, hunting, skiing, hiking.

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Fuse the Classical with Natural & Masculine .

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Logo design for Losacano's Marine Services LLC

Logo design for Losacano's Marine Services LLC, a marine technician business servicing marine engines of all kinds. It is ran by a US Coast Guard veteran with a deep connection to the ocean who was looking for a weird, fun and rugged logo design for the business that stands out against the sea :) of stereotypical anchor and helm designs. A set of appropriate concepts had been presented. The chosen final design features a wrench (symbol for technician) riding a simplified boat engine rodeo-style. A captain's hat is flying off in the turmoil and waves clash below (nautical theme). Letter L (brand initial) is incorporated in multiple instances. The design received a distressed texture treatment for a rugged effect. 2023, 1-to-1 project.

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Rustic/rugged logo design

This is a rustic inspired logo for "Mountain Man Biltong & Jerky".

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U AUTO KNOW

Rugged Logo for 'U Auto Know' based in Edmonton, AB. They are branching out into retail sales of apparel,that reflects the Japanese Bosozoku Racing Style.

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Gladiator Off-Road

Off-road brand that combines a spartan/gladiator helmet with a rugged feel of off-road tire tracks.

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Shinebox C C

Custom Cycles

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BODY BY RO

"Men lie, women lie, RESULTS DON'T"

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Logo for a Mobile Food Trailer

Client love to incorporated Bear and Dragon with Firecamp around.

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Valhalla

Logo design for a line of male beauty products

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Muscular Barista Character Logo Design

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Arethusa

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IS monogram logo emblem design for the gym

Iron street gym, a rugged, rough around the edges, community of committed weightlifters and gym enthusiasts. The goal was to create nice I + S monogram symbol and to make it interesting, rugged, and obvious to gym-goers and weightlifters. The symbol is overally shaped like the rugged S letter with upper part looking like the crown and inner part looking like the letter I and the vertically positioned dumbbell at the same time. So, visually one can look into the S letter and read the I letter first.

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whiskey

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Desert Sage Collective

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Logo needed for modern, rugged, mountainous physical therapy clinic

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Ranger Rugged Gear

Ranger Rugged Gear

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Whiskey Neat

DATE: 2015-07 - - - - - - - - - - - The logo has to look manly. The idea is to designed logo used for the bar in who came well-dressed men, those who take care of themselves, and yet enjoys a good whiskey and cigarettes, good conversation with like-minded etc. There were a lot of good work in this contest. And I like the winning concept.

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rugged femininity "Gillian Trask" Mark

I try Make rugged femininity "GT" Mark, makes the impression of an organic melt metal, but still has the impression of luxury

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TG CO

Rugged logo for enduro motocross apparel

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Most High MX

Simple rugged motocross stuff brand.

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Rugged Monkey logo suggestion

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woodlock

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Bold logo concept for Endurance Concrete Inc.

In this design, I try to play with negative space E letter and make it solid by incorporate C and I letter.

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Rugged Logo Concept

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Vintage masculine outdoor cooking logo

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TRUCKher STYLE

TRUCKher STYLE

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iconic logo

vinyl + coffee

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Chinese Hotpot Restaurant Logo

Urban Hotpot is a Chinese hotpot restaurant that serves food via conveyor belt. I decided to design a logo with a circular rugged stamp-style traditional Chinese character [guō, for pot]. I made the Chinese character large and used a bright shade of red, a color associated with hunger, so that it could easily be spotted in a distance. The shape of the logo makes it easy to put the logo on sign posts and to use it for wall and glass decorations. It can also easily be printed on tissues, receipts, and other stationery. The styling of the word "hotpot" is a slight homage to the conveyor belt, without being to obvious. The two "O" are like plates traveling along the conveyor.

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mercan.travel

Travelling is supposed to be free, wild. And this logo for merman.travel brings that out perfectly.

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Logo concept for "Hanging Off A Cliff"

A simple design meant to have a rugged and bold outdoor feel, while also playing off the company's name. I want to incorporate a mountain climber hanging off a cliff as the main aspect of the design. The idea to incorporate the mountain at the top was to further the outdoor aspect of the logo. For the font I used one that worked well with the overall look of the design. For color I used only black.

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Logo concept for custom smoker accessory brand

Mix of typography + hand drawn accents and manual distressing. Result is a bold and rugged logo design to match the identity of the brand.

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Outdoor logo

Rugged outdoor styled logo

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Rugged Logo Concept for Tinman Mobile Canning

For this brand, I drew on the obvious "Tinman" connection to introduce inherent familiarity to new/inquisitive customers. I kept the design more geometric than abstract by sticking to basic, recognizable shapes and introduced masculinity by adding a rugged texture to the elements. Last, I kept the handle of the funnel low and in front to convey a theme of industry leadership as this company struck me as one that has cornered a market that is very up and coming.

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pieman by E-T — by E-T

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What makes a good rugged logo?

A great logo shows the world what you stand for, makes people remember your brand, and helps potential customers understand if your product is right for them. Logos communicate all of that through color, shape and other design elements. Learn how to make your rugged logo tell your brand’s story.

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Types of logos

There are 7 different types of logos. They’re all a combination of image and typography, but each gives your brand a distinct feel... Keep reading

Logo colors

Choosing the right logo colors can highlight your business’ strengths and help you attract the right customers... Keep reading

Logo shapes

The shape of your logo can tell customers if your company is friendly or serious, scientific or artistic, traditional or cutting edge... Keep reading

More logo design tips