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Expressive logos

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Show off your brand’s personality with a custom expressive logo designed just for you by a professional designer. Need ideas? We’ve collected some amazing examples of expressive logos from our global community of designers. Get inspired and start planning the perfect expressive logo design today.

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Minimalist mark for Viking-themed male skin care brand

The client was seeking a firmly masculine, Viking-based brand mark. I wanted to get far away from anything literal. So I made an angular, non-geometrical mark. I wanted to convey characteristics, not facial or sartorial features. And in the most simple way possible. It is intended that the lower half be the bridge of a nose. Angled, in negative space, the eyes. Overall, a V for Valhalla. The expressiveness is borne only of angles, and concerns what is quintessentially Viking. Irregular. Forceful. Ominous. Battle-hardened.

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Cashy Logo

Logo For Cashy Game. Cashy is a dog who likes to dig holes, chase his tail, and play fetch with his family.

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Elegant Camera Logo

The idea is to make a simple camera lens drawings with personality in its,,,so,,the sketch style will be excellent,,,enjoyed the making,,and satisfied with the result,,,

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Whimsical Expresive dragonfly logo for travel company

A movement dragonfly feminine travel logo for women over 55 (baby boomers) who feel unappreciated and invisible. Purpose is to help them learn to connect with their authentic selves through travel.

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Hey Stupid

Logo for company expressing social commentary.

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rave wordmark for streewear brand

freedom of expression

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The Coffee Camp

Vintage logo for The Coffee Camp. Early vintage VW panel van converted into a mobile espresso and slow drip brew bar.

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wordmark for denim brand

full custom typeface than talk about flexibility, but there is still an exclusive impression

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The Shooter

Basket ball replacing the letter "O".

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pieman by E-T — by E-T

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It all starts with a expressive logo

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What makes a good expressive logo?

A great logo shows the world what you stand for, makes people remember your brand, and helps potential customers understand if your product is right for them. Logos communicate all of that through color, shape and other design elements. Learn how to make your expressive logo tell your brand’s story.

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Types of logos

There are 7 different types of logos. They’re all a combination of image and typography, but each gives your brand a distinct feel... Keep reading

Logo colors

Choosing the right logo colors can highlight your business’ strengths and help you attract the right customers... Keep reading

Logo shapes

The shape of your logo can tell customers if your company is friendly or serious, scientific or artistic, traditional or cutting edge... Keep reading

More logo design tips