Jera Organics is an aromatherapy company that handcrafts products using carefully sourced organic and wildcrafted plant-based ingredients. The products are intended to be used as part of one's daily routine to support whole body balance for both, men and women, interested in elevating wellness and restoring balance.
The most crucial element of the design process was the symbol that would work on top of lids, on stickers for packaging purposes, shown on labels, website etc. It was also important for client to find a clean, unisex icon that conveys blance, nature and handcraft. After a number of proposals, we came to an abstract symbol that contains three elements: hands, moon and sun.