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- We need to develop a new and fresh look to our Flor de Caña Coco.
mmontenegro got their new product label by running a design contest:
by bcraWe need to develop a new and fresh look to our Flor de Caña Coco.
Check out mmontenegro's Product label contest…
The Brief
Industry
Food & Drink
Design inspiration
Color inspiration
The Brief
Company name
Flor de Caña
Existing website
https://flordecana.com/
Product name
Flor de Caña Coco
The Brief
Description of the product
Tropical Coconut liquor with low abv just 17 abv, with 4yrs of aging. Works as base of differents tropical cocktails "i.e piña colada and cocoloco". Product description: Fresh and sweets notes with intense coconut flavor, creamy finish. Smooth finish with a natural coconut flavor. Clear/transparent liquid.
Description of the product target audience
Cold on the rocks or tropical cocktails. Target Audience. Male and Female. Age 18-35 yrs Usually used on the beach and get together with friends.
The Brief
Style attributes
The Brief
Design needs
Work an option as an extension of a current product Flor de Caña Spresso. A new and fresh look for Flor de Caña Coco, young, playful and aspirational. Consider using a clear bottle, black or white bottle.
What to avoid
infant images, dull colors, cursive text as descriptors
Package dimensions
must adapt the designs to our current label dimensions and shape (label and bottle)
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
design entries
You’ll get loads of concepts from experienced designers around the globe.
designers
Work with talented, professional Product label designers to turn your ideas into reality.
winner
Select your favorite custom Product label (Or two! Or three!). And the design is all yours.
mmontenegro collaborated with designers to refine their ideas
Rate designs
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
Give feedback
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Client review
It's my third time working with Bianca. She is supportive and quick to respond as usual. I love the outcome of the project and her creativity.
AnonymousAlong the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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